Georgie Malyon, owner and operator of much-loved Greenpoint Florist, recently made the move from her original Grey Lynn shop to a brand new premises on Auckland’s Ponsonby Road. Along with all the breathtakingly beautiful blooms, Greenpoint is also known for its evocative, whimsical look and feel – a true feast for the senses that Georgie has carefully curated over time. It was this vibe that Georgie wanted to recreate in Ponsonby, but with a twist.
And now for the kicker – she only had two days to do it.
“It was a big move, but an exciting one,” Georgie says. “The space became available in this block of shops, which was more retail and much more boutique.”
For Georgie, who is also an artist, her vision for the new premises was not only to create a showcase for the flowers and an homage to nature, but to reflect her creative side and passion for colour.
“I wanted to incorporate elements that were intrinsically Grey Lynn Greenpoint, which were darker, moodier and had a rustic energy, but then refine it and make it more luxe and romantic – like you could be transported to a florist in Paris,” she explains. “Not perfectly polished, but to still have that sense of magic.”
Resene Colour Expert Brenda Ngatai visited Georgie to talk through her ideas for the Ponsonby colour palette, which Georgie had been workshopping over time. Some valuable advice from a friend is what gave her confidence in her selections.
“When I was um-ing and ah-ing about colour choice, a friend looked at me and said, ‘You deal with colour all day, every day, that’s what you specialise in, so just choose the colour that you love,’” she recalls. “Brenda was so supportive, because I had such a clear vision. She gave me the confidence and confirmation that I was on the right track.”
Brenda agreed that Resene Black Forest – the deep green that Georgie chose for the walls – was a beautiful backdrop for the flowers and the perfect way to make them pop.
“Brenda really put my mind at ease,” says Georgie. “Sometimes all you need is that reassurance.”